iLOQ kicks off cooperation with Bayer 04 Leverkusen to strengthen growth in Germany
To strengthen its growth momentum in the important German market and boost its reputation in key Residential, Commercial and Critical Infrastructure business areas, iLOQ has started collaborating with Bundesliga football team – Bayer 04 Leverkusen.
The first phase of the cooperation is the installation during the summer of the iLOQ S5 digital locking system in Bayer 04 Leverkusen’s 30,210 capacity BayArena stadium. The BayArena is one of the most modern stadia in Europe. It was only right, therefore, that they chose the most innovative locking solution in the market. iLOQ’s digital locks are powered by the kinetic energy produced when inserting the key.
“With iLOQ’s solution, no batteries or cables are needed. This saves us costs related to purchasing and changing batteries and removes the environmental impact of disposing of the battery waste. Access rights are programmed to the key, meaning that only one key is needed to access all locks in the premises. We can quickly and easily cancel access rights of lost or stolen keys and securely reprogram them which means there are no costs related to replacing or re-keying locks and no need to change any of the keys still in use,” explains Wolfgang Seßmann, Head of Strategic Building Management for the BayArena.
iLOQ S5 is part of the iLOQ 5 Series which also includes the iLOQ S50 mobile access sharing solution where a mobile phone acts as both a key and a power source. The locking administration team will take advantage of the benefits of the battery-free and keyless iLOQ S50 as the installation expands to include Bayer 04 Leverkusen’s other facilities at a later date.
“This is a great opportunity for iLOQ. We look forward to making life more accessible for staff and visitors to the stadium and to boosting our brand in the German market. And, as a company with its roots in Finland, we are also excited that Finnish national team goalkeeper Lukas Hradecky is an integral part of the Bayer 04 Leverkusen squad,” states iLOQ’s Germany Managing Director, Sascha Hilgers.
“With exclusive status as a ‘Safety Partner’ of Bayer 04 Leverkusen, iLOQ will belong to a selected group of brands that make a productive contribution to the future of Bayer 04 Leverkusen. iLOQ’s presence will be seen on advertising boards and on the TV video panel at the stadium, in all Bayer 04 Leverkusen’s digital communications and at iLOQ’s stakeholder events,” states iLOQ’s Chief Marketing Officer, Joni Lampinen.
