Iloq Continues Cooperation with Bayer 04 Leverkusen
Iloq has signed an agreement to continue its partnership with Bundesliga football team – Bayer 04 Leverkusen. The partnership, which has already been in place for the 2021 – 2022 season, will be extended for the 2022 – 2023 season with the option to further extend cooperation into 2024.
With exclusive status as a ‘Safety Partner’ of Bayer 04 Leverkusen, Iloq belongs to a selected group of brands that make a productive contribution to the future of Bayer 04 Leverkusen. The cooperation also allows Iloq to capitalize on its growth momentum in the important German market and boost its reputation in key Residential, Commercial and Critical Infrastructure business areas.
“We are very happy to have Iloq as a partner on our side. Both companies have a very modern approach and are ambitious in pursuing their goals”, says Florian Dederichs, Head of Sponsoring, Internationalization & Esports.
“Thanks to our new partner, we have been able to raise the technical standard of the BayArena even further. Iloq's digital locking system has been ensuring smooth, secure and sustainable movement for visitors and staff within our 30,210-capacity stadium."
“We are satisfied to see the positive impact that Iloq has had on the BayArena and happy that our solution is now being implemented in Bayer 04 Leverkusen’s other facilities,” says Iloq's German Country Manager, Sascha Hilgers.
“Iloq's presence is already seen on advertising boards and on the TV video panel at the stadium, in all Bayer 04 Leverkusen’s digital communications and at Iloq's stakeholder events,” says Iloq's Chief Marketing Officer, Joni Lampinen. "Going forwards, the BayArena will also feature a showroom dedicated to Iloq's solutions so even fans will have the opportunity to learn more about how we are making their life more accessible."
